new coffees

Let's make it better! (New harvests will arrive soon!)

It’s such an exciting time! Our peak arrival season for new coffees is just beginning, and we can’t wait to introduce you to new origins and new favorites - while renewing all-time favorites!

We’ve renewed our commitment to our Poaquil partners in Guatemala (we’re now in our 4th consecutive year - we began sourcing from them since our early roasting days back in 2016!). We’ll be doubling our order this year, and adding some very special Natural and Honey processes from their most select Red Bourbon beans they’re doing just for us! We’ll keep sharing pictures (there’s some good ones on the drying process) on Instagram and keep you posted!

We’re also renewing our commitment to our Cafe Femenino offerings. Opportunity and equality for women around the world is a cause worth championing, and as a women-led business, is particularly close to our heart. It has been repeatedly shown that lifting women benefits not just their families, but also their communities, and perhaps most importantly - serves as an example for the next generation of women to aspire and dream even bigger!

Beyond these, and our core Signature Blends, we’ll be searching for coffees with the ability to Brew Greatness in the world - coffees that not just taste great, but have a compelling story and real impact. We realize our never-ending search for “better” is hard (as we may be discontinuing an old favorite), yet it is only through change, and the belief that better is always possible, that we can continue to raise the bar! So, we invite you to help us make our upcoming sourcing season even better… by sharing with us your “wish list” of regions/flavor profiles you’d like us to feature!

Finally, as some of you with recent orders may already know, we’ve launched our new "Featured Coffee” sampling program - we’ll feature a particular single-origin or blend each month, and include it with every order - along with a profile card that will tell you more about it! This month’s feature is Black Swan. We hope you’ll love this (please tell us - tag @ethosroasters on your Facebook/Instagram posts).

Always deeply grateful for the privilege to roast and Brew Greatness in the world with you!

Jolian & Lisbeth

PS. If you have a few minutes (and haven’t yet done it), we would be forever grateful if you could review us on Google and/or Facebook - as it will help other coffee (and impact) lovers (like us)… find us!

RAISING THE BAR! | Can you help us?

We just added our first CAFE FEMENINO® coffees - Cauca (Colombia) & Andes (Peru) - both a step beyond Fair-Trade & Organic, and our new line of Organic loose-leaf custom tea blends featuring tons of fruits, herbals, and of course, amazing black and green teas!

It's been a busy few weeks sampling, roasting, tasting, & sourcing new coffees, elevating our tea program, and working on the installation of our second roaster... but today, as we finally get to put them in front of all of YOU... we realize it's been all well worth it! (If you're a subscriber, we'll honor requests for any of our new coffees and we'll be sending you a 'surprise' tea sample on your next box. We'll be including tea samples on online orders too!)

As we think about the next stage in our story, we're also thinking of ways to elevate both your subscriber experience and your online shopping experience - as they're the core & very likely the future of our business! We really, really, want to have one of the BEST coffee subscription programs in the US (maybe the world?) - offering unparalleled value, freshness, and flexibility/personalization. We also want to have one of the best online values on Fair-Trade & Beyond, Organic, freshly roasted coffee - we want to be so delicious, fresh, and compelling... that no other "shelf" coffee would compare! Yet, we know we don't have a monopoly on ideas! So, if there's anything you'd recommend we do to keep raising the bar, keep earning the opportunity to roast for you again, and become a constant source of pride & conversation with your coffee-loving friends... would you please share it with us? (coffee@ethosroasters.com)

Thank you for your support, generosity, and forever & always, for making this journey possible!

Jolian & Lisbeth

PS. Quick update on R15 installation - we had to special-order some parts for the venting system, which will hopefully be here next week! Should only be a couple more weeks after that before we start firing up our first roasts! We'll be adding VIP tours once we're up and running... stay tuned for dates & online signups (hopefully by our next edition!)