RE: In THE NEWS | Coffee drinkers live longer!

On our last 'Re: Summer Series', we wanted to cover a topic that seems to be perennially on the news... coffee & health. While there's a lot of information (and misinformation!) out there, the great news is that the latest (highly reputable, peer-reviewed) research seems to be on the side of coffee drinkers!

That's right. 'Coffee drinkers live longer' was the main conclusion of the most recent coffee study* in the latest issue of JAMA (Journal of the American Medical Association). They followed a group of half a million people over 10 years and analyzed the relationship between coffee drinking habits and mortality, and found coffee drinkers (even those drinking over 8 cups a day!) died at a statistically-significant lower rate than those who didn't drink any coffee. This was also true for Decaf coffee drinkers, suggesting the non-caffeinated components in coffee are responsible for the effect (something that would make a lot of sense, if you consider that is mostly phytochemical antioxidants!). If you'd like to get into the details, here's the link to the study. And while the scientist in us is really excited... we must also point out that this was an observational study... which means we can not prove that drinking coffee will actually add a few years to your life... but we can always have fun trying! (and make a difference!)

Jolian & Lisbeth

PS. A few news of our own - we recently received a "cease-and-desist" letter from another Florida roaster who had apparently registered a Trademark for "Florida Cold Brew"... so we'll be temporarily out of a Cold Brew Blend offering (alternatively, we'll be more clearly identifying some great single-origins for Cold Brewing... i.e. Poaquil & Huehue!). On a more positive note, the new roaster has given us some amazing flavor profiles, and more flexibility to do lighter roasts... we're working on our first-ever Holiday Blend that will highlight this new capability (i.e. a mix of lighter-roasted and darker-roasted coffees to balance vibrant and bold flavors) - we would love to hear your NAME ideas!!!

Finally, on an even more positive note, we have some news from our Poaquil Co-Op! Coffee growers from the whole region are meeting next month, and they'll be sharing with them their "success story" with us!!! They also said they'll try to do a video message for all of you who have (and continue to make) this all possible! Stay tuned :)

CITED REFERENCE

*Loftfield E, Cornelis MC, Caporaso N, Yu K, Sinha R, Freedman N. Association of Coffee Drinking With Mortality by Genetic Variation in Caffeine Metabolism: Findings From the UK Biobank. JAMA Intern Med.2018;178(8):1086–1097. doi:10.1001/jamainternmed.2018.2425

Ethos Roasters

ETHOS COFFEE ROASTERS, 132 Lake Beulah Drive, Lakeland, FL, 33815