🌒 Introducing... Eclipse, our new Dark Roast Blend!

We’re thrilled to welcome our latest creation: a bold, rich coffee experience with prominent roast notes dancing on your palate, a creamy body that envelops your senses, and a strong, balanced brew that awakens you with every sip (and as you may suspect... I’m writing this as I enjoy a delicious cup of Eclipse, roasted last April 8th - the day of the total solar eclipse that inspired its name!).

We’ve created Eclipse as the dream dark roast for craft coffee connoisseurs - and envision it as a permanent offering that features a consistent, roast-driven taste profile. At the heart of Eclipse lies a prolonged roast that brings the beans tantalizingly close to "second crack" – that magical moment when sugars caramelize, and roast flavors reach their peak. This meticulous roasting process ensures that every sip of Eclipse is bursting with complexity and depth, without “eclipsing” the incredible body, sweetness, and quality of our coffees. If you love dark roasts, we invite you to give it a try - it is bold, flavorful, and the perfect choice for your dreamy lattes… and if you do not love dark roasts (but are adventurous and open-minded), we think you should definitely try this - this is a blend that will expand your perspective and tasting range in ways that may be completely unexpected!

Finding and perfecting this dark roast was a bit of a challenging journey for us (who, as many of you, tend to personally favor lighter roasts), but we think Eclipse is the destination we've all been searching for! We would be grateful if you could try it and send us a quick email back sharing your thoughts… everything we do at Ethos, we do it for you, and thanks to you - we are so honored to Brew Greatness with you every day,

Jolian & Lisbeth

P.S. We’re planning to do a special FB/IG series this Summer (to accompany our Technical Summer Series newsletters in June, July, and August), and we wanted to invite you to email us any coffee questions you’d like us to answer, or topics you’d like us to cover in more detail. Please consider following us (@ethosroasters) for more behind-the-scenes stories, farm and roasting videos, and of course - our past and future coffee series!

☕️ Savor the last sips! Last call for 3 exceptional coffees!

As we bid farewell to the last few kilos of three remarkable coffees, we invite you to join us in celebrating their unique flavors and stories… and the few last cups in the next few weeks! Let’s take a closer look at these extraordinary coffees that have left their indelible mark on our journey…

(1) Amani (DR Congo): a rich, creamy, dark roast adventure with earthy undertones and a sweet, nutty finish. This coffee is a testament to the finest washed African Bourbons sourced from the Lake Kivu, in the Democratic Republic of Congo. And it's not just about the taste, but also impacting the lives of Congolese farmers and helping to break the cycles of poverty and injustice. If you love dark roasts, please don’t panic - we’re already planning an exciting new dark roast blend (also featuring this CoOp!) as a replacement, so stay tuned for “Eclipse”, launching in early April!

(2) Yirgacheffe: this one is for the fans of overly floral, fruit-bomb, light roast coffee experiences. This heirloom natural boasts a unique flavor profile with strong florals, peach, and white sandalwood aromas that are uniquely Ethiopian. It has been an Ethos staple for several years, yet the CoOp is moving away from Naturals, and it looks like most our Ethos family may also be favoring more “Honeys” and “Washed” coffees, so we’re discontinuing it to make room for your future new favorites, and we may have an Ethiopian Natural back if we find just the perfect one for us!

(3) Brew Greatness 8 Year Anniversary Blend: this blend is a limited-edition flavor bomb, which we only do once a year! By aging the last of our honey-processed "Pacheco" in semi-dry oak barrels and infusing them with Madagascar Vanilla beans, we've created a truly unique experience this year. The inclusion of Yirgacheffe and Poaquil Natural adds layers of chocolate and red fruit notes, resulting in a sweet, balanced, and full-bodied cup. It's a tribute to the impactful partnerships we've forged over the years and a reminder of how beautifully sweet it is to make an impact through coffee.

Each of these coffees represents more than just a wonderful cup; they embody a commitment to quality, sustainability, and making a positive impact in the world. As we bid farewell to these exceptional offerings, we invite you to savor every last sip and cherish every moment. Whether it's the earthy richness of Amani, the floral sweetness of Yirgacheffe, or the nuanced flavors of the Anniversary Blend, there's a story waiting to be told - and to reminisce about- in every cup. Thank you for being a part of our journey, and we look forward to sharing many more memorable coffee adventures with you in the future… like the new Eclipse Dark Roast coming in April (yes, just in time for our historical Solar eclipse on April 8!!!)

Let’s keep Brewing Greatness!

💛 Jolian & Lisbeth

🥳 Happy 2 0 2 4 !

Happy 2024, Ethos family! We hope your New Year is brimming with joy and exciting possibilities. As we embark on this journey together, we're thrilled to share some updates that we hope will help make this year a bit more memorable, more joyful, and more impactful!

To kick off the year, we've welcomed the new "Cajamarca" to our coffee family. This double-fermented, washed, organic Peruvian coffee from the skilled hands of Esmérita Vasquez offers a rich cup with sweet stone fruit notes and delicate citrus undertones. The 48-hour double fermentation process results in a syrupy body and a complex flavor profile that we felt perfectly complemented all our current offerings.

We're also excited to introduce the 2024 Brewing Experience! Join us at the roastery for some hands-on learning of the chemistry of coffee brewing. Learn the basics, brew different coffees, and have all your coffee questions answered by professionals. But that's not all - each participant will leave with a brand new V60 Dripper and a bag of one of our latest coffee releases, freshly roasted for them earlier that day! We’re limiting this to 10 participants per date, and tickets for our March, April, and May events are now available. Visit the Ethos Brewing Experience page to learn more and secure your spot!

Finally, we're thrilled to announce the acquisition of a highly coveted piece of land in the south of Lakeland (by Christina Park), for the future home of our flagship coffee shop, which will focus on drive-thru excellence and coffee education. Imagine having a higher-quality, healthier —yet just as convenient and fast— alternative to chain coffee shops when you’re on the go… AND a welcoming space where the slow bar menu dazzles, and unique coffee events and experiences happen! All while championing life-changing prices for small farmers and a better world for all involved. It is still a couple of years away (yes, we’ll be literally paving our own entrance lanes, parking, and a whole building!), but we just couldn't wait to share this exciting news with our Ethos family - and we’ll do our best to keep you updated as we reach major milestones, and you’ll of course be among the first invited to come see it!

Thank you for being part of our Ethos family. Your support fuels our passion, our dreams for the future, and we truly are looking forward to a year filled with exceptional coffee, continuous learning, and changing the world, one cup of coffee at a time! Here's to our Ethos journey and the exciting chapters awaiting us in 2024 and beyond,

Jolian & Lisbeth

P.S. We also just came back from our last visit to our Poaquil farmers! We’ve uploaded a few videos to both our Facebook and Instagram pages, and we’ll make sure to keep sharing more over time. It was truly amazing to see all the incredible growth and development that has occurred there since our last visit… they’ve become fairly sophisticated with their processing methods, and we’ve begun some conversations that we hope will lead to some very interesting profiles for our Ethos family for the next harvest season!